Davie Fogarty Net Worth: The Oodie Founder & Shark Tank Judge

A university dropout who failed multiple businesses before creating a hooded blanket that generated over $600 million in sales — that’s the contrarian arc of Davie Fogarty. This profile breaks down his net worth, business portfolio, and the path that took him from failed ventures to a seat on Shark Tank Australia.

Net worth: estimated $100 million+ (2024) ·
Known for: Founder of The Oodie ·
Age: 29 (born 1995) ·
Shark Tank role: Judge on Shark Tank Australia ·
E-commerce sales: $1 billion+ in Shopify sales ·
Primary company: The Davie Group

Seven key facts about Davie Fogarty, one pattern: his wealth and influence stem from a single viral product that he scaled through direct-to-consumer marketing and reinvested profits into a growing portfolio.

The table shows Fogarty’s public profile is concentrated in a single product success story rather than a diversified career.

How rich is Davie Fogarty?

What is Davie Fogarty’s net worth in 2024?

Forbes Australia, in a 2024 profile, reported Fogarty’s personal net worth at about $150 million and described him as Australia’s “$600 million retail shark” — a reference to The Oodie’s cumulative sales at that time (Forbes Australia). Other estimates place his net worth at $100 million or more, though the exact figure is not publicly audited since The Oodie remains a private company.

Davie Fogarty net worth compared to other Shark Tank judges

Fogarty is the youngest judge on the Shark Tank Australia panel, joining in 2023 at age 28 (Wikipedia). His estimated $150 million net worth places him in the upper tier of the panel, alongside established investors like Andrew Banks and Janine Allis, though exact comparisons are difficult because several judges have diversified holdings across private equity and property.

The implication: Fogarty’s wealth is concentrated in a single consumer brand, making him more exposed to market shifts than judges with broader portfolios — but also giving him a sharper growth trajectory at a younger age.

What companies does Davie Fogarty own?

The Oodie

The Oodie is Fogarty’s flagship brand — a direct-to-consumer loungewear company built around a hooded, sherpa-lined blanket that went viral after its 2018 launch (Forbes Australia). The brand has expanded into licensed collaborations with Disney, Warner Bros., Marvel, Pokémon, AFL, and Barbie (Wikipedia). Fogarty has stated he wants The Oodie to reach $1 billion in sales (Forbes Australia).

The Davie Group

The Davie Group is Fogarty’s holding company, overseeing consumer brands across home, lifestyle, and pet care (Wikipedia). It functions as the operational umbrella for his various ventures.

Daily Mentor

Daily Mentor is Fogarty’s online mentoring platform, launched to share e-commerce and business strategies with aspiring entrepreneurs (YouTube interview).

Other ventures

• Pupnaps — a pet-care brand co-founded in 2019 with Jye de Zylva (Wikipedia)
• Fydoo — an automated indoor pet toilet system in development (Wikipedia)

The pattern: Fogarty’s portfolio is built on a “product-first” model — each venture targets a specific consumer need (warmth, pet care, mentoring) and relies on direct-to-consumer sales rather than retail partnerships.

How did Davie Fogarty make his money?

From university dropout to founder

Fogarty completed secondary school in South Australia and later enrolled in a mining engineering degree but did not finish (Wikipedia). According to Forbes Australia, his entrepreneurial track record dates back to primary school, and he launched a clothing business in high school that failed, followed by six or seven more failed businesses including iPhone cases, headphones, and gym clothing (Forbes Australia).

The Oodie success story

The Oodie launched in 2018 as a direct-to-consumer hooded blanket brand (Wikipedia). Forbes Australia reported that The Oodie had generated more than $600 million in sales by 2024 (Forbes Australia). The brand’s growth was fueled by aggressive Facebook and social media advertising, a strategy Fogarty refined through trial and error across his earlier failed ventures.

Scaling through Facebook ads and social media

Fogarty’s core strategy involves heavy investment in social media advertising, particularly Facebook and Instagram, to drive direct-to-consumer sales. This approach allowed The Oodie to bypass traditional retail channels and maintain higher margins. The model has since been replicated across his other brands.

The trade-off: The same strategy that made Fogarty’s fortune also creates vulnerability. A change in Facebook’s advertising algorithm or a shift in consumer spending habits could directly impact his revenue stream — a risk that traditional retailers with diversified channels don’t face to the same degree.

Who is the richest on Shark Tank Australia?

Davie Fogarty vs other Shark Tank Australia judges

Fogarty’s estimated $150 million net worth makes him one of the wealthier judges on the panel, but not necessarily the richest. Andrew Banks, co-founder of recruitment firm Talent2, and Janine Allis, founder of Boost Juice, have decades of business experience and diversified holdings. However, Fogarty’s wealth is notable because he built it in roughly six years — a pace that outpaces most of his fellow judges.

Net worth of Shark Tank Australia panel

• Davie Fogarty: estimated $150 million (Forbes Australia)
• Andrew Banks: estimated $200 million+ (multiple sources)
• Janine Allis: estimated $100 million+ (multiple sources)
• Other judges: varied, with some having lower public profiles

The catch: Net worth comparisons among private investors are inherently imprecise. Fogarty’s wealth is more transparent because it’s tied to a single consumer brand, while other judges’ wealth is spread across private equity, property, and illiquid assets.

How old is Davie Fogarty and where did he go to school?

Davie Fogarty age and background

Davie Fogarty was born in 1995, making him 29 years old as of 2024 (Wikipedia). He is Australian and based in Melbourne.

Davie Fogarty education and early life

Fogarty completed secondary school in South Australia (Wikipedia). He later enrolled in a mining engineering degree at university but dropped out to pursue his entrepreneurial ventures. Specific details about which school he attended have not been publicly confirmed.

Why this matters: Fogarty’s path — university dropout to multi-millionaire — mirrors the narrative of many successful DTC founders. It reinforces the idea that formal education is not a prerequisite for e-commerce success, but it also means his business acumen was developed entirely through hands-on trial and error, including multiple failures before The Oodie.

Timeline: Davie Fogarty’s entrepreneurial journey

• 1995: Davie Fogarty born in Australia.
• 2018: Launched The Oodie, a direct-to-consumer hooded blanket brand (Wikipedia).
• 2019: Co-founded Pupnaps, a pet-care brand (Wikipedia).
• 2020–2021: The Oodie achieves rapid growth, generating hundreds of millions in revenue via social media ads.
• 2021: Named EY Entrepreneur of the Year finalist in Australia (Central Region) (Forbes Australia).
• 2023: Joined Shark Tank Australia as a judge (Wikipedia). Invested A$50,000 in skincare brand Boring Without You for 20% equity (Wikipedia).
• 2024: Named to Forbes Australia’s inaugural 30 Under 30 list (Wikipedia). The Oodie surpasses $600 million in sales (Forbes Australia). Launches Daily Mentor platform.

Confirmed facts vs what’s unclear

Quotes from Davie Fogarty and others

“I wanted The Oodie to reach $1 billion in sales.”

— Davie Fogarty, as reported by Forbes Australia

“Fogarty’s entrepreneurial track record dates back to primary school.”

— Forbes Australia

“Fogarty is Australia’s youngest ever Shark Tank investor.”

— YouTube interview

Davie Fogarty’s story is still being written. The Oodie has already made him a household name in Australian e-commerce, and his move into mentoring and pet care suggests he’s betting that his direct-to-consumer playbook can work across multiple categories. For Australian entrepreneurs watching from the sidelines, the lesson is clear: a single viral product, combined with relentless social media advertising and a willingness to fail repeatedly, can generate life-changing wealth — but the same concentration that made him rich could also make him vulnerable if consumer habits shift.

Frequently asked questions

Related reading

• Dylan Alcott — fellow Australian public figure and Shark Tank Australia investor
• Rob Dyrdek — entrepreneur who built a consumer brand and became a TV personality/investor